Why summer is the perfect time to fill your pipeline with leads

Introduction

In Sweden, many businesses close down for three months due to the majority of people taking 4-6 weeks of summer holiday, mainly during late June-early August. However, this doesn’t have to be a time of inactivity for SMEs. In this blog post, I will discuss how Zaplify’s database of 600+ million leads and multi-channel automation technology can help you run automated campaigns and create value for your business.

Leveraging Zaplify’s automation technology

At Zaplify, we understand the importance of a patient and qualitative approach when it comes to lead generation. Our multi-channel automation technology allows you to start off very softly, relating to the personal sphere and struggle of not finding the time to connect with people on LinkedIn. By doing profile views, connect requests, and chat messages on LinkedIn during the holidays, you can create value for your business and start filling your pipeline with leads.

Follow-up with emails

Once people are back at the office, if they haven’t replied to your initial messages, Zaplify follows up with emails automatically for you. This approach not only saves you time, but it also allows you to create a personal and relevant connection with potential customers, being true to your promise of following up after the summer.

Benefits of summer lead generation

Summer is the perfect time for busy founders and executives to start filling their pipeline with leads. By taking advantage of the summer months, you can set yourself up for success in the fall and beyond. Additionally, with fewer competitors active during the summer, you have a better chance of standing out and making meaningful connections.

Conclusion

In conclusion, summer doesn’t have to be a time of inactivity for SMEs. By leveraging Zaplify’s database of 600+ million leads and multi-channel automation technology, you can run automated campaigns and create value for your business. With a patient and qualitative approach, you can start filling your pipeline with leads and set yourself up for success in the fall and beyond. So, don’t let the summer months go to waste – start generating leads today!

Sign up for a Zaplify Free account and get started with 20 prospects/month. Zaplify’s AI will do all the heavy lifting for you.

Per Clingweld

Per Clingweld

Head of Growth @ Zaplify

In this article

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